}

A practice of experiential aesthetics operating from a point prior to subject experiencing and the object experienced in the "here and now" of zero-time and zero-space.

Visual Brand Index

Product Index

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Index Item:
Category:
Olfactory
Defined Type:
Eau de Parfum
Size:
50 mL
Price:
$ 148.00 USD
Description:
Limitless Clear White Light
Status:
New Release
Index Item:
Category:
Olfactory
Defined Type:
Extrait de Parfum
Size:
50 mL
Price:
$ 156.00 USD
Description:
Shapeshifting and Transitory
Status:
Active
Index Item:
Category:
Design Remake
Defined Type:
Useless
Size:
Hand Held
Price:
$ 39.00 USD
Description:
Kinetic Sculpture
Status:
New Release
Index Item:
Category:
Hand Cast Wind Chime
Defined Type:
Object
Size:
2" x 2" x 12"
Price:
$ 129.00 USD
Description:
Prized Resonant Tone
Status:
Low Inventory
Index Item:
Category:
Premium Japanese Incense
Defined Type:
Senko Sticks
Size:
13.5 cm
Price:
$ 49.00 USD
Description:
Contemporary Spring Floral
Status:
Active
Index Item:
Category:
Premium Japanese Incense
Defined Type:
Senko Sticks
Size:
5.5 cm
Price:
$ 49.00 USD
Description:
Traditional Temple Accord
Status:
Active
Index Item:
Category:
Premium Japanese Incense
Defined Type:
Senko Sticks
Size:
13.5 cm
Price:
$ 49.00 USD
Description:
Green Floral Sandalwood
Status:
Active
Index Item:
Category:
Premium Japanese Incense
Defined Type:
Senko Sticks
Size:
5.5 cm
Price:
$ 49.00 USD
Description:
Traditional Sanadalwood
Status:
Active
Index Item:
Category:
Olfactory
Defined Type:
Eau de Parfum
Size:
50 mL
Price:
$ 148.00 USD
Description:
Limitless Clear White Light
Status:
New Release
Index Item:
Category:
Olfactory
Defined Type:
Extrait de Parfum
Size:
50 mL
Price:
$ 156.00 USD
Description:
Shapeshifting and Transitory
Status:
Active
Index Item:
Category:
Design Remake
Defined Type:
Useless
Size:
Hand Held
Price:
$ 39.00 USD
Description:
Kinetic Sculpture
Status:
New Release
Index Item:
Category:
Hand Cast Wind Chime
Defined Type:
Object
Size:
2" x 2" x 12"
Price:
$ 129.00 USD
Description:
Prized Resonant Tone
Status:
Low Inventory
Index Item:
Category:
Premium Japanese Incense
Defined Type:
Senko Sticks
Size:
13.5 cm
Price:
$ 49.00 USD
Description:
Contemporary Spring Floral
Status:
Active
Index Item:
Category:
Premium Japanese Incense
Defined Type:
Senko Sticks
Size:
5.5 cm
Price:
$ 49.00 USD
Description:
Traditional Temple Accord
Status:
Active
Index Item:
Category:
Premium Japanese Incense
Defined Type:
Senko Sticks
Size:
13.5 cm
Price:
$ 49.00 USD
Description:
Green Floral Sandalwood
Status:
Active
Index Item:
Category:
Premium Japanese Incense
Defined Type:
Senko Sticks
Size:
5.5 cm
Price:
$ 49.00 USD
Description:
Traditional Sanadalwood
Status:
Active
The Idle Times Mirror text headline
Vol: 02 Number: 1.3
Zen Aesthetics

Date:

04.19.2024

Category:

Product Release

Headline:

Tracelessness

Link:

< Read Now >

Idle Tracelessness perfume

Date:

04.18.2024

Category:

Product Release

Headline:

Vortex Linkages

Link:

< Read Now >

Vortex Linkages diagram

Date:

03.14.2024

Category:

Brand Aesthetics

Headline:

Munsell Grey Color System

Link:

< Read Now >

Munsell Grey Color System diagram

Date:

05.08.2022

Category:

Incense Aesthetics

Headline:

Cut Continue

Link:

< Read Now >

Temple Photo

index-article:

Tracelessness | Eau de Parfum

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New Release: Tracelessness

Tracelessness

Transparent Linear Light

Tracelessness is limitless clear white light. A linear, illuminative scent, at once empty and full. A lightswitch for the sun. Complex, yet transparent, Tracelessness is idiosyncratic and free from word-smells.

Find samples, with free shipping HERE.

Receive a credit of $12 toward a 50 mL bottle with the purchase of a sample (see product page for details)

New Release: Tracelessness
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index-article:

The Aesthetics of Incense

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Ryoin-ji, Kyoto, Japan.

Cut Continue

The Aesthetics of Incense

Kire-tsuzuki or 'cut continue' is often exemplified by the discontinuous continuum of breathing – the 'cut' between the exhale and inhale instills the simple fact that each exhale could be the last. This trope is often used in Japanese aesthetics and famously used by Hakuin, the Zen Master, whose teaching implores that we must be cut from the root of life in order to "see into one's own nature".

The dry landscape garden at Ryoan-ji is arranged within a large rectangle of raked gravel and bordered first with stone and moss before abutting a low earthen wall with a small pitched roof. The wall acts both as a cut and a continuum, because the scenery on the far side of the wall is borrowed by the dry landscape. Within the rectangle, the sand and 15 various sized stones exist within their 'own' stillness and suspended timeframe, compared to the borrowed scenery that moves within the patterns of nature. The borrowed scenery is vital, as the deceptive permanency of the dry landscape alone would communicate only part of the whole. 

Ikebana, which translates literally to "making flowers live", is a revelation – to cut the flower from the root demonstrates the illusion of the flower's seemingly permanent nature within the earth and exposing it instead, in its pure untethered form.

Borrowed Scenery seen through a Temple gate.

The cultivation and burning of a stick of incense follows these same kire-tsuzuki aesthetics. The natural materials are grown, cut, and composed into sticks that, like the dry landscape gardens, defy time and apparent material degradation. To burn incense, wherever you choose to do so, a unique interplay between the incense and borrowed scenery arises. As the ember chases its way down the stick, a suspended rush of fragrance is released – emitting the true essence of the woods, the flowers, and the resins that once grew; rooted in earth in distant forests. A cut and a continuum, the past histories of these exotic botanicals are released with wavering smoke into nothingness.

Borrowed Scenery incense.
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index-article:

Munsell Grey Color System

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Munsell Color System with Hue, Value, and Chroma.

Brand Color Theory

The Munsell Color System

As a brand we utilize the Munsell Color System, especially their system for neutral greys, as the foundation for our aesthetic color choices. This system, first developed by Albert Henry Munsell in the late 19th century, organizes color via hue, value, and chroma, arranged into scales of equal perceptual intervals. This system created the ability to have totally neutral greys that would enhance the interaction between a colored object and the neutral grey background, allowing for the ability to see color in a more pure form. Our eyes perceive color in a phenomenom known as simultaneous contrast. When two colors are placed beside each other they interact and influence each other. Munsell Greys allow for perfectly neutral foundations from which to enhance the chosen color.

Photographic image color interaction.

By considering IDLE as a neutral foundation, we look to provide the potential for an experience that is fully realized in each instance. An experience that precedes the differentiation between subject experiencing and object experienced in what Kitaro Nishida described as 'Pure Experience', or that whichs forms or realizes the individual.

While some of our design presentation may seem boring, it is a calculated decision on our part, and one that we hope translates into higher caliber experience for our customers.

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index-article:

Vortex Linkages

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Illustration from the original patent.

Vortex Linkages

Kinetic Sculpture

Years ago, we found a mysterious object on the shelf of a recently deceased physics professor at an estate sale. It was 8 connected links that mathmatically moved around in the hands to create Buckminster Fuller tetrahedron-ish shapes.

The kinetic sculpture was originally designed by Paul Schatz in 1929, who's much more famous discovery was the Oloid, made in the same year. We aren't sure if there were any mass produced sculptures made after the discovery, or if it wasn't until 1975 when Flowerday Designs of England patented the design and began manufacturing an 8-segment 'Octyflex' sculpture and a 6-segment 'Hexyflex' iteration. A Flowerday Designs box from that time describes the sculpture as, "elegant geometric objects that you move and change in pleasing and surprising ways." They even managed to snag a quote from Buckminster Fuller for the back of the box, "I am extremely enthusiastic about the Octyflex."

From the now expired 1974 patent application explaining the design:

There is disclosed a manipulative toy in the form of a linkage containing an even number of at least six links, each of which links comprises a central limb with two end limbs projecting one from each end thereof in planes mutually perpendicular to one another, each end limb of each link being journalled alongside an end limb of an adjacent link so as to pivot generally coaxially therewith and enable the linkage to be successively turned inside out through a position in which it defines a planar polygon, in which position half the journalled pairs of limbs stand perpendicular to the plane of the polygon at each vertex thereof whilst the remaining journalled pairs of limbs lie in the plane of the polygon and project from the mid points of the sides of the polygon towards the centre thereof.

We noticed a trail of Octyflex and Hexyflex sculptures across the internet, but couldn't see any in current production. In an attempt to breath life back into this useless design object, we set out to see if we could make our own variation. Instead of chrome plated wire, we made our version from stainless steel and added vinyl endcaps to each internal segment so that object rotates and flexes in a more satisfying way.

Vortex Linkages

Taken from the Flowerday patent description of the object, we decided to call it 'Vortex Linkages' and are pleased that we can offer you this entirely useless object that hopefully does nothing more than quiet your mind.

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_[UPDATE]
04-22-2024
--> Tracelessness Release
New eau de parfum. See more above.

04-19-2024

* Website Testing *

Website is now live. Please contact with any issues.
Spring releases are ongoing until the longest day of the year when they will become summer updates.

For detailed information, periodically direct to your inbox:

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Anti-Philosophical Experientialism  ¯\_(ツ)_/¯

IDLE™ practices anti-philosophical emptiness and explores how Zen can affect how we perceive and experience. Do not mistake the pointing finger for the moon. This practice is merely a finger–a derisory attempt to bring Zen and Zen Aesthetics to a new subset of people that may have not yet been exposed.

Post-Perfume™

While classical perfume compositions follow defined categories, scent structures, and traditional formulation, IDLE™ functions within its own limits and systems. Our fragrances do not fit neatly into categories, attempt to imitate smells, nor do they reflect on derivative nostalgia and memory.

When we say, “Free From Word-Smells”, we imply that our perfumes are entirely unique scent compositions and not a combination of smells to recognize and measure. We refrain from stating what our fragrances “smell like”, because we do not want these word-smells (or scent ingredient lists) to influence the subjective experience of perceiving a dynamic perfume that is entirely unique to each instance it is smelled.

We understand that this atypical approach may prompt eye-rolls, but we hope that by sampling our scents you’ll be able to have your own subjective and unadulterated olfactory experience.